by TRWCBlogger | Apr 29, 2024 | Branding
You certainly know what brand promotion is and why you need it. But how effective is your strategy? While there are many well-known strategies for promoting a brand, e.g. social media marketing and influencer partnerships, there are also some lesser-known but equally... by Ajuwon Rodiat Omolabake | Apr 8, 2024 | Branding
When you set out to buy a shoe and you see the swoosh mark or a panther, you know it signifies the Nike and Puma brands respectively. If your choice is the Nike air max, you pick out the one with the swoosh mark, that’s the brand logo differentiating both... by Jennifer Eneje | Mar 21, 2024 | Branding, Marketing
Blockchain technology stands out as a transformative force with the potential to revolutionize the way businesses engage with consumers, manage data, and build trust. From enhancing transparency and security to enabling innovative payment models and customer loyalty... by Jennifer Eneje | Mar 21, 2024 | Branding, Marketing
Search Engine Optimization (SEO) stands as a cornerstone of any successful online strategy. With millions of websites vying for attention, mastering SEO tactics is essential for businesses and content creators to improve visibility, drive organic traffic, and boost... by Ajuwon Rodiat Omolabake | Mar 18, 2024 | Branding
Brands like Apple are known to create products that make life easier for people. This is why they keep on releasing different products and making good sales on them. People know that these newer products would have updated features that would benefit them. That is... by Ajuwon Rodiat Omolabake | Mar 11, 2024 | Branding
Ever noticed how you ask for a biro when you need a pen, ask for coke when you want soda, speak of a jacuzzi when you want to refer to hot tubs, and Jeep when you talk about compact cars? These are names branded and popularised by these companies and they have become...